GREEN SOLUTIONS FOR A SUSTAINABLE CAMPAIGN
CARBON FOOTPRINT OFFSET WITH THE BELGIAN NGO GRAINE DE VIE
At Pop Media, we are environmentally conscious of the carbon emissions caused by our printing activities. Well aware of the global environmental situation, we decided to take action in order to offset the carbon footprint of our business.
In 2015 Pop Media became Eco Partner of the belgian NGO, Graine de Vie, active in Madagascar.
Graine de Vie is a Non-Governmental Organization (NGO) created as belgian and luxembourgish non-profit-making organization that pursues the goal of offsetting the ecological footprint of the people of our industrialized countries by planting trees in developing countries.
Thanks to Graine de Vie, Pop Media offsets 100% of its carbon footprint by planting trees on the island of Madagascar. A Pop Media plantation site was created by which we are able to offset our ecological footprint by planting 20.000 trees each year.
Here is the location of our nursery in Madagascar https://explorer.land/p/project/treenurseries/site/j6cwRB/about
MULTIPLE ECO-FABRIC SOLUTIONS
We offer 3 ecofriendly solutions:
- Raw material WITHOUT PVC for the production of your banner.
- Textile made from 100% RECYCLED polyester yarn, issued from PET bottle recycling.
- « ECOCERT Textile » certification, the reference to ecological and organic labelling.
- French fabrication.
- The “Breath” technology is also available on demand – This is an innovative 3 layers fabric which captures pollution emitted by buildings and vehicles, and works as a giant air filter.
INTEGRATE YOUR CAMPAIGN IN A CIRCULAR PROCESS
Give a second life to your banner by recycling and re-using the banner in a new branded product of your choice. By doing so, you integrate your campaign in a circular process and create new promotional items to offer to your audience. The banner can be transformed in a multiple series of items such as, tote bags, bike bags, transats, etc.
